The Importance of Web Page Translation and Localization
“If I am selling to you, I speak your language. If I am buying from you, dann müssen Sie in meiner Sprache sprechen.” (Willy Brandt)
Thanks to its widespread use and easy access, the Internet has enabled entirely new forms of social interaction and activities. Traditional forms of business, commerce and education are changing. Companies buy and sell their products via the Internet. Shopping and banking can be done online.
The advantages of having an international website are numerous. One and a half billion people have access to the Internet worldwide. Hebrew is the official language in one country – Israel. English is the official language in 53 countries, the European Union, the United Nations and the Commonwealth of Nations. These numbers alone should suffice to convince every website owner to have his website translated to English. And then, there is the list of the 30 most spoken languages in the world: Mandarin, English, Hindi, Spanish, Arabic, Russian, Portuguese, Bengali, Malay-Indonesian, French, Japanese, German... You should take these languages and more into consideration!
All Internet users and potential clients feel most comfortable viewing Web pages in their native language.
Through the Internet and a multi-lingual website, a company or organization immediately enlarges its scope, reach, influence and borders from local to global.
What is Website Localization?
Website localization modifies a website making it accessible, usable, culturally suitable and comprehensible to the target audience. The process of website localization needs both programming expertise as well as linguistic and cultural knowledge.
Challenges for the Translator
At GLOBAL VILLAGE Translations you will find an extensive network of native professional translators with the expertise and experience for website localizations. Effective website localization is not simply taking a text and translating it into another language. At GLOBAL VILLAGE, translators conduct thorough research and study to enable maximum impact on the target audience.